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What’s Inside

Giving Days use a limited time period and a sense of urgency to help build a viral buzz and inspire more donations. In this guide, you'll learn about:
  • Advice on planning a successful giving day
  • Finding and securing your advocates
  • Using urgency and a tangible result to motivate donors
  • How to get your supporters involved
  • Strategies for promoting your big day
  • Essential follow-up activities
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FrontStream_A_Nonprofit_s_Guide_to_Giving_Days_and_Year_End_Campaigns_
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The #1 most complete and secure digital fundraising platform in the industry
Panorama™ by FrontStream is an all-in-one digital fundraising platform that helps nonprofits of all sizes plan, promote, manage and securely process payments for in-person, online and hybrid auctions, peer-to-peer events, and donation campaigns.
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You'll be in good company
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special-olympics
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human-society
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“We had hoped to make an improvement in the amount of funds raised online, as historically 80-90% of our pledges had been in person. What we did not expect was to have 49% of our total pledges from the campaign come from online in our first year using Panorama.”
Adam Maiolo
Communications and EventsBig Brothers Big Sisters of North and West Niagara
human-society
"As the threat of COVID-19 worsened, we were able to quickly migrate our major spring fundraiser, the Mutt March, to a completely virtual event including a dog walk, online auction and sponsorships using the Panorama digital fundraising platform.”
Jacksonville Humane Society
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“Because of our success with this online auction, we definitely see the value in Panorama and will continue to use this tool to bring additional revenue for our United Way.”
Brewton Couch
VP of Branding and MessagingUnited Way of Greater Knoxville